A press conference was held today at the Tashiling Secretariat to announce the upcoming nationwide “Swachha Hi Sewa” campaign under the Swachh Bharat Mission. The campaign, themed “Swabhav Swachatta, Sanskaar Swachhata,” will run from 17th September to 2nd October 2024 at Chintan Bhawan, Gangtok.
The press conference was addressed by Mr. Arun Kumar Upreti, Minister of Rural Development Department (RDD), and Mr. Bhoj Raj Rai, Minister of Food and Civil Supplies Department (UDD), along with the Principal Secretary of RDD & UDD, and representatives from both departments. The ministers highlighted the importance of cleanliness as a fundamental aspect of individual and societal behavior, aligning with the theme of this year’s campaign.
The “Swachha Hi Sewa” initiative, originally launched by Prime Minister Narendra Modi in 2014, aims to strengthen the collective commitment towards maintaining cleanliness across the nation. Mr. Upreti emphasized that the success of the Swachh Bharat Abhiyan is rooted in the shared responsibility of every citizen, encouraging active participation in the upcoming campaign.
Mr. Rai also stressed the role of the community in fostering a culture of cleanliness, urging all residents of Sikkim to join hands in making the campaign a success. The event concluded with an appeal to the public to contribute to the mission of a cleaner, healthier India.