Blue and Pink
Blue and pink

Have you heard of color psychology? I mean who haven’t- yes, of course you have heard, right. Color psychology is an important aspect of what we think and how we behave. It affects our thinking, our day to day decisions.

We do know that every market uses different color psychology to promote its brand like blue and pink. It is a part of marketing strategy.

Now let us talk about an interesting fact. Did you know that colors can affect your appetite? Yes, you heard it right. Two colors scientifically proven to suppress your appetite – pink (baker-miller pink) and blue. 


A few years ago there was news published with the title- “Kendall Jenner says this paint color is a Natural Appetite Suppressant”. And guess what that color was- Pink. Following was the statement she gave:

I decided to paint it pink because while I was trying to figure out what I wanted to do with the room, I went to dinner with friends and they had just gone to the “Human Condition” exhibition at a former hospital in LA,’ Kendall explained.

‘They were telling me there’s a pink room at the exhibit that had an explanation of the color choice.

‘Baker-Miller Pink is the only color scientifically proved to calm you AND suppress your appetite. I was like, “I NEED this color in my house!” I then found someone to paint the room and now I’m loving it!’


Studies conducted in the 1960s proved that the pink color could lower people’s heart rate and pulse rate and can also reduce hostility. Another research has been also done and that studied the impact of the color- Baker-Miller Pink and also found evidence that this color can also help in suppressing appetite.

However baker-miller pink is not the only color with those magical powers.


Blue color can be considered and is considered as an appetite suppressant. Many weight loss plans suggest eating your meal on a blue plate.

Fun Fact: Put a blue light in your refrigerator and watch your munchies disappear. 

Or here’s another tip: Dye your food blue! A little black will make it a double whammy.


There is not anything bizarre behind this. The reason is very simple. Have you ever seen blue leafy vegetables or blue meats? No? Not yet. Apart from blueberries, there is maybe not a single vegetable in blue color or any vegetable with a significantly natural blue food color.

A million years ago, when our earliest ancestors were foraging for food, blue, purple and black were “color warning signs” of potentially lethal food.


Basically majority of people like their food to look appealing. Most people do not like their food just because their eyes do not find the food appealing. 

Now would you rather enjoy normal looking food or some blue food with blue bread or something on your plate? And do not confuse food with desserts.

However, if you ever wanted to try a full blue meal go ahead and try it. No one is stopping you.

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